Free digital staff for your shop — what is it? 🇧🇪
BLOK's free digital staff is a team of digital employees that independently handles a local shop's customer and marketing work — winning back lapsed customers, proposing campaigns, writing Instagram posts and review replies, and answering questions about your own numbers — and submits everything for the owner's approval, who decides with one click. Free forever, no app for the customer.
BLOK gives every local shop in Belgium a free team like this: bakeries, coffee bars, butchers, lunch spots and corner shops. Your shop runs itself — you run it, your team does the work you used to do after closing time.
What your team already does today
- Wins back lapsed customers. Spots who hasn't come back and e-mails them their points balance. “Just 2 points to your free coffee” works wonders.
- Fills your quietest day. Finds your calmest day and proposes a double-points campaign. You approve with one tap.
- Writes your Instagram posts. Drafts posts from your real numbers of the month. Copy, paste, post — done.
- Collects and answers Google reviews. Asks your most loyal customers for a review at the right moment, and drafts your reply in your own voice — even the tricky ones.
- Knows your shop inside out. “Who are my best customers? When is it quiet?” Clear answers from your own numbers, no spreadsheets.
- Keeps your loyalty card. The first team member, and the engine behind the rest: every check-in teaches your team who your customers are. No app, no stamps.
What a day looks like
Every morning you get one short e-mail from your team: what happened yesterday and one proposal to approve. One tap and it runs. Nothing goes out without your approval — you stay in charge, your team does the work.
Who joins the team next
- Does your bookkeeping
- Answers your customers
- Handles your invoices
- Orders your stock
A new employee joins every month. Something else eating your time? Tell us and we'll build it.
What does it cost?
Free forever: no trial period, no credit card, no hardware. Larger shops can later choose Pro (€19/month), which runs everything unlimited and fully automatic — but what you use today stays free.
The cherry on top: the loyalty card 🍒
The loyalty card is the first team member, free, and the engine behind the rest: every check-in teaches your team who your customers are. Your customer scans one QR at the counter and saves in their browser — no app, no stamps. That's how BLOK's free digital staff works.
Frequently asked questions
Is there free AI staff or a free AI assistant for a small shop in Belgium?
Yes. BLOK's free digital staff is a team of digital employees that does your shop's customer and marketing work: they win back lapsed customers, propose a campaign for your quietest day, write your Instagram posts and Google-review replies, and answer questions about your own numbers. They submit everything for your approval; you decide with one click. Free forever, no app for the customer.
Which digital employees are live today?
Six work today: one that e-mails lapsed customers, one that proposes a campaign for your quietest day, one that writes your Instagram posts, one that collects and answers Google reviews, one that answers questions about your numbers, and the loyalty card that feeds the whole team. Bookkeeping, customer service, invoicing and stock are coming next.
What does a day with free digital staff look like?
Every morning you get one short e-mail from your team: what happened yesterday and one proposal to approve. One tap and it runs. The rest of the day your employees work in the background — you serve your customers.
Do I stay in control of what gets sent?
Yes, always. Your team proposes, you decide: nothing goes out without your approval. Want to stop? There's nothing to uninstall.
Is the free digital staff actually free?
Yes. The core plan is free forever: no trial period, no credit card, no hardware. Larger shops can later choose Pro (€19/month), which runs every employee unlimited and fully automatic — but what you use today stays free.
What about the loyalty card?
The loyalty card is the cherry on top: the first team member, free, and the engine behind the rest. Your customer scans one QR at the counter and saves in their browser — no app. Every check-in teaches your team who your customers are, so the rest of the work runs itself.
This page is also available in Dutch and French, or discover BLOK's English overview.