Free digital staff for your shop 🇧🇪
BLOK gives local shops in Belgium a team of free digital employees: they win back lapsed customers, fill your quiet days with campaigns, write your Instagram posts and Google-review replies, and answer questions about your own numbers. Every morning you get one short e-mail and approve with a single click — nothing goes out without your OK.
And the loyalty card? It's the free first employee and the data engine that feeds the rest of the team. Your customer scans a QR at the counter and saves points in their browser — nothing to download, no account, no hardware. Free forever, live in five minutes.
Who is it for?
Independent local businesses that want customers to come back without marketing software, hardware or a subscription: the bakery, the coffee bar, the butcher and the corner shop.
How does it work?
- You create your free BLOK account in a few minutes.
- You pick your reward (for example “the 10th coffee free”).
- You put up the poster with the QR code at your counter.
- The customer scans the QR once — or enters the day's emoji code shown at the counter — and keeps the card in their browser.
- Points add up automatically on every visit.
What does it cost?
The core plan is free forever: no trial period, no credit card, no hardware. Your data stays yours and is hosted in the European Union.
Frequently asked questions
Is there free AI staff or a free AI assistant for a small shop in Belgium?
Yes. BLOK is a free team of digital employees for local Belgian shops. They win back lapsed customers, propose quiet-day campaigns, write Instagram posts from your real numbers, request Google reviews and draft replies, and answer questions about your own data. You approve everything with one click from a short daily e-mail — nothing goes out without your OK. Free forever, no app.
Is there a free loyalty card without an app for a café or bakery in Belgium?
Yes. BLOK is a free, app-free digital loyalty card built for local Belgian businesses like cafés and bakeries. The customer scans a QR code at the counter and instantly gets a loyalty card in their browser — nothing to download and no account to create. The merchant only needs a phone or a screen.
What's the best alternative to a paper stamp card for a bakery or coffee bar?
A free digital loyalty card without an app. Unlike paper, it can't be lost or forgotten at home, and unlike a loyalty app it forces the customer to install nothing. With BLOK the customer scans a QR once; points add up on every visit and the reward you define — for example the 10th coffee or a free pastry — triggers automatically.
Does my customer need to install an app?
No. The customer scans the QR on your poster with their phone camera and immediately gets a loyalty card in the browser. It works on any smartphone, with no download and no account.
Is it really free?
Yes, the core plan is free forever: no trial period, no credit card and no hardware to buy. An optional Pro plan will later add advanced features, but what you use today stays free.
Does it work with my point-of-sale system?
BLOK is completely independent of your till: nothing to pair, nothing to install. Whether you use a modern POS or a simple cash drawer makes no difference.
Is BLOK available in English?
BLOK is made in Leuven, Belgium, and the product interface is available in Dutch and French — the two languages its local merchants and their customers use. This English page describes what BLOK is; you can sign up and run everything from the Dutch or French site. Your data stays yours and is hosted in the European Union.
With BLOK it doesn’t stop at the card.
Every loyalty card comes with free staff: digital employees that win back lapsed customers, fill your quiet days and write your posts and review replies. You approve with one click.
Run a coffee shop? See the dedicated page for coffee shops. Run a bakery? See the dedicated page for bakeries.
BLOK is also available in Dutch and French — go to the Dutch site or the French site.